Studies show that high-traffic websites appear at the first three pages of search engine results. High-traffic websites have a high number of page visits. Likewise, the top three items on result listings have the highest audience share. Appearing at the forefront of search engines generate increases web traffic, revenue, and profit. Have you ever wondered how high-traffic websites achieve their top positions in search engines?
Ask web design and SEO experts in Jacksonville and you will discover something new. They know the secret of audience attraction in web development. Most high-traffic websites hire the service of search engine optimizers. Search engine optimizers use various tools and techniques for search engine optimization (SEO). SEO increases one's web visibility and improves site ranking. SEO is one of the most important aspects of web development. Good layout and rich content are useless without a fitting SEO campaign.
In Jacksonville, SEO companies follow five stages of web development: planning, preparation, link building, test, and refinement. Planning is the business stage of the web development process. During planning, SEO specialists develop their objectives and goals. Does the client want to sell products online or does one simply want to make a brochure-ware? The purpose of a website determines keywords in an SEO campaign.
After this, SEO specialists develop web template and content. They incorporate keywords in articles and web content. They create layout for their web design Jacksonville clients. Most of them use hypertext markup language (HTML) and cascading style sheets (CSS). These are the most functional and practical programming languages for web configuration and layout. They also make catchy headlines, copies, and headers. They include white spaces in a layout. White spaces make a site appear neat and organized.
Aside from keywords, they include relevant links in web content. Links draw in traffic from other websites. Links must be relevant to the theme and topic of a website. Relevance determines the value of a link. Search engine spiders detect traffic-generating links. Websites with traffic-generating links are given a high ranking in search engine results. SEO Jacksonville, FL companies call this process link-building.
After link-building, web design Jacksonville, FL companies monitor the position of their client's website. They make necessary changes to improve ranking and web traffic, and sometimes recommend other techniques to advance their client's business standing.
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